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About

Through design, we believe in crafting and creating the building blocks of your brand's DNA.

Lógos (Ancient Greek: λόγος) is defined as the principle of reason and creative order.

We craft and create the building blocks of your brand's DNA. We believe that identity design is all about building the essential elements that an organisation, brand or entity is known by such as name, logo or symbol, colour, typographic style and visual language.  

With that, we combine these elements to create a complete identity system that helps brands stand out in their space.

WHAT WE DO
01 / VISUAL IDENTITY DESIGN
02 / BRAND GUIDELINES
03 / DIGITAL DESIGN
04 / PRINT DESIGN

Leroy Tan

Founder & Creative Director

With over 7 years in digital marketing and design, Leroy often saw a gap between companies’ mission, values and beliefs, and the message they are trying to carry in their various customer touchpoints.

As someone who believes in the importance of a solid brand identity for businesses, Leroy founded Lógos in 2018 with a mission — to help individuals and businesses thrive through design.

Through Lógos, Leroy has served numerous clients from various industries such as insurance, education, green energy consulting, F&B and tourism.

Eulene Ooi

Associate Business Manager

With a background in Digital Transformation, Eulene is passionate in the art of improvements. She observes and identifies elements that can propel businesses to greater heights.

As someone who strongly believes that change is possible when the heart and mind are aligned to achieve a goal, Eulene assists in the business direction, operations and management in Lógos.